- MINERAL INFUSED MAGIC. Give your skin a breath of fresh air. Made with highly purified minerals, our light as silk foundation melts into skin, balancing redness and reducing free radicals to maintain the health and vivacity of your beautiful skin.
- ACHIEVE A PORELESS, PERFECT COMPLEXION. Blending effortlessly into skin, this foundation blesses your complexion with a flawless finish that conceals each and every imperfection on your face with ease.
- NATURAL INGREDIENTS THAT NOURISH. Treat your skin to a foundation that flawlessly blurs imperfections without harming sensitive skin. Our dermatologically tested formula helps you attain blemish free skin without triggering dryness or redness.
- ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
- SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.